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Digital Content Specialist | Onsite | Ortigas | Night Shift
August 29, 2025 | Comments Off on Digital Content Specialist | Onsite | Ortigas | Night Shift
Driving Health Innovation Through Digital Excellence
Our client is a global leader in the health, wellness, and fitness industry, providing innovative solutions that empower healthier lifestyles worldwide. With a strong presence in North America, they combine digital strategy, cutting-edge research, and commercial expertise to make a lasting impact in the industry.
Job Description
As a Digital Content Specialist, you will oversee social media, SEO, email, and content strategy to drive brand awareness, engagement, and growth across North America. You'll develop campaigns, analyze data, and collaborate with global teams to deliver results in health and wellness marketing.
Exciting Perks Await!
Employment type: Full-time
Shift: Night shift, Weekends Off
Work setup: Onsite, Ortigas
Exciting Perks Await!
- Day 1 HMO coverage with free dependent
- Competitive Salary Package
- Night differential pay to maximize your earnings
- Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
- Fixed weekends off
- Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
- Unlimited upskilling through Emapta Academy courses (Want to know more? Visit https://bit.ly/EmaptaTrainingCalendar)
- Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
The Qualifications We Seek
- Minimum 3 years' experience in digital content and marketing
- Experience with social media tools such as Brandwatch and ad planning
- Strong portfolio demonstrating impactful social media plans and executions
- Ability to manage multiple projects using tools like Monday.com or similar
- Strong skills in interpreting Google Analytics data into actionable insights
- Experience collaborating with external agencies
- Creative, outside-the-box thinker with innovative ideas
- Excellent writing skills with proven content creation success
- Familiarity with Photoshop, Illustrator, or Canva
- Working knowledge of digital marketing platforms and tools including:
- Google Analytics
- EmailonAcid
- Brandwatch
Preferred but not required:
- Experience with email automation platforms (HubSpot, Mailchimp, etc.)
- Familiarity with healthcare or clinical industry marketing
- Experience in B2B and B2C content strategies
- Understanding of accessibility standards for digital content
- Experience managing live event or campaign social media
- Ability to mentor junior content creators
Required Competencies
Executes on Strategic Direction
- Champions strategic initiatives and aligns systems, resources, and processes with overall goals
- Clearly communicates strategic direction to team members and stakeholders
- Develops direction, sets priorities, facilitates alignment, and secures team commitment
- Contributes broadly across the organization, beyond the confines of the job description
Energizes the Organization
- Aligns team activities with the Company's Vision, Purpose, and Values
- Builds team engagement by valuing people and their role within the organization
- Establishes clear procedures and communication for setting goals, clarifying roles, adjusting plans, and providing feedback
- Identifies and supports ongoing learning opportunities and celebrates team achievements
Drives & Delivers Results
- Focuses and guides team efforts to accomplish strategic and operational objectives
- Manages expectations and holds self and others accountable for performance
- Sets clear goals, prioritizes tasks, fosters continuous learning, and tracks progress
- Adapts effectively to shifting priorities using past experience to inform new plans
- Assists in developing procedures that enhance performance and efficiency
- Utilizes data-driven processes to minimize risk and manage costs
Builds Organizational Capabilities
- Cultivates an adaptable and responsive team culture
- Attracts, selects, and retains top talent
- Translates strategic goals into actionable team objectives
- Demonstrates self-awareness and adjusts behavior for greater effectiveness
- Builds and maintains cross-functional networks inside and outside the organization
- Advocates for and promotes diversity and inclusion
- Prioritizes continuous development for self and team
- Sets clear expectations and effectively manages conflict
- Allocates and focuses resources efficiently
- Identifies, nurtures, and grows organizational talent
Your Daily Tasks
- Lead social media strategy for North American business units across Facebook, LinkedIn, and Instagram
- Develop engaging multi-channel social media campaigns to support North American Direct business objectives
- Manage the full content creation process (written and visual), using tools like Canva
- Build strong cross-functional relationships (sales, product, brand management) to ensure consistent and engaging content
- Create and present monthly dashboards tracking performance and key insights
- Manage relationships with outsourced agencies to ensure strong campaign delivery and ROI
- Oversee daily monitoring, responding, and listening across North American Direct Clinical Channels
- Manage digital competitive analysis and recommend enhancements to strategy
- Execute the monthly paid ad budget and process related invoices/expenses with finance and leadership
- Lead and optimize email marketing initiatives using platforms like DotDigital
- Analyze email and social media performance using Google Analytics
- Collaborate with the Email Marketing Specialist on content strategy and calendar alignment
- Develop SEO-optimized article strategy, supported across digital channels
- Use tools like Monday to track and meet project deadlines and campaign targets
Other Job Duties and Responsibilities
Key Performance Indicators (KPIs):
- Align social strategies with the Quarterly Marketing Initiatives (QMI) for email and content
- Increase social media followers by 8% across key clinical channels
- Achieve an average Engagement Rate of 2.5% or higher
- Reach a blended email open rate of 34%, with a Click-to-Open (CTO) rate of 1.6%
- Increase new article viewers by 15%
Welcome to Emapta Philippines!
Join a team that values camaraderie, excellence, and growth. Recognized as one of the Top 20 Dream Companies of Filipinos in 2024, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the #EmaptaEra!