Oct
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Marketing Manager
October 4, 2024 | Comments Off on Marketing Manager
Role: Marketing Manager
Location: Dublin
Salary: Negotiable DOE
Our client a main contractor are currently recruiting for a Marketing Manager to join their team.
Objectives of this role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- Lead the execution of marketing programs from start to finish and leveraging internal support.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
Responsibilities
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
Required skills and qualifications
- Bachelor's degree (or equivalent) in marketing, or related field.
- Proficiency with online marketing and social media strategy.
- Proven success in developing marketing plans and campaigns.
- Excellent written and verbal communication skills.
- Strong project management and multitasking skills.
- Metrics-driven marketing mind with eye for creativity.
MC