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September 8, 2025 | Comments Off on Digital Analytics Specialist (Google Analytics) | Pampanga
Be the Data Powerhouse Behind Impactful Digital StrategiesUse your analytical expertise to influence digital outcomes that matter. Step into a global career in web analytics and make your mark in the nonprofit tech space-without ever leaving the country. With international exposure, this is your chance to create real impact, drive meaningful change, and grow your analytics expertise on a global scale.
Job DescriptionAs a
Digital Analytics Specialist, you'll track and optimize website and campaign performance to uncover actionable insights that support marketing and lead-generation efforts. You'll collaborate with stakeholders, implement advanced tracking strategies, and turn data into decisions that fuel digital success across the organization.
Job OverviewEmployment type: Full-time
Shift: Night Shift, Weekends Off
Work setup: Hybrid (Makati or Clark)
Exciting Perks Await!
Day 1 HMO coverage with free dependent
Competitive Salary Package
Night differential pay to maximize your earnings
Hybrid work arrangement
Prime office locations in Makati and Clark (Easy access to MRT stations, restaurants, and banks, and conveniently accessible by PUVs)
Fixed weekends off
Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment; available to account holders with minimum of 6 months company tenure)
Unlimited upskilling through Emapta Academy courses (Want to know more? Visit https://bit.ly/EmaptaTrainingCalendar)
Free 24/7 access to our office gyms (Ortigas and Makati) (With a free physical fitness trainer!)
Exclusive Emapta Lifestyle perks (Hotel and restaurant discounts, and more!)
Unlimited opportunities for employee referral incentives across the organization
Standard government and Emapta benefits
Total of 20 annual leaves to be used at your discretion (Including 5 credits convertible to cash)
Fun engagement activities for employees
Mentorship and exposure to global leaders and teams
Career growth opportunities
Diverse and supportive work environment
The Qualifications We Seek
3+ years of experience in web or digital analytics, preferably in a B2B SaaS environment
Advanced expertise with Google Tag Manager (GTM) - including custom events, variables, triggers, and debugging
Strong hands-on experience with Google Analytics 4 (GA4) - event modeling, conversion setup, and exploration reports
Proficiency in data visualization and reporting tools such as Looker Studio, Microsoft Power BI, and Tableau
Solid understanding of marketing funnels, attribution logic, and customer journey analysis
Experience with CMS-based websites (especially WordPress) and common front-end elements
Proficiency with debugging tools (Tag Assistant, GA Debugger, browser DevTools)
Ability to clearly communicate technical concepts to non-technical audiences
Knowledge of GDPR/CCPA compliance, cookie consent tools, and tracking governance best practices
Desired Skills & Qualifications
SQL and/or BigQuery for large-scale data extraction and analysis
Familiarity with web experimentation platforms (e.g., VWO, Optimizely)
Understanding of CRM and marketing automation tools (e.g., HubSpot, Marketo, Salesforce)
Strong storytelling and data visualization skills to present insights effectively
Confidence in presenting findings to cross-functional stakeholders and marketing leadership
Your Daily TasksAnalytics Strategy & Implementation
Own end-to-end implementation of website tracking using Google Tag Manager (GTM)
Set up and troubleshoot GA4 custom events, conversions, and behavioral tracking
Maintain clean and well-documented dataLayer implementations across the website
Audit and validate data integrity across platforms, including cross-domain and campaign tracking
Develop scalable tagging frameworks and enforce consistent taxonomy and governance standards
Reporting & Insights
Build and maintain dashboards using GA4, Looker Studio, and other BI tools to track KPIs like engagement, bounce rate, form submissions, and funnel performance
Analyze user behavior to uncover UX, content, or performance improvement opportunities
Translate analytical findings into actionable recommendations for marketing, design, and web development teams
Regularly deliver insights to marketing stakeholders, including in QBRs and campaign retrospectives
Optimization & Experimentation
Partner with marketing stakeholders to support A/B testing and CRO initiatives
Help design, implement, and evaluate experiments using tools like Google Optimize (or successor), VWO, or Optimizely
Monitor conversion paths, identify drop-offs, and inform strategies to improve lead quality and pipeline influence
Collaboration & Governance
Partner with developers to validate tracking on dynamic content, forms, and WordPress ACF-based templates
Support UTM governance, campaign attribution modeling, and channel-specific reporting
Collaborate with SEO, performance marketing, and RevOps to assess traffic quality and MQL behavior
Maintain structured QA workflows and a centralized change log for analytics deployments
Advanced Analysis (Preferred)
Utilize tools like BigQuery or SQL for more advanced exploration and audience segmentation
Combine web analytics with CRM or marketing automation data to understand conversion journeys
About the ClientOur client, Bonterra Tech, is
a leading software company dedicated to powering the social good sector. With a focus on nonprofits, foundations, and public agencies, they deliver technology solutions that empower organizations to expand their impact and build stronger communities. By merging innovation with purpose, they help change-makers make smarter, data-informed decisions that drive real-world outcomes.
Welcome to Emapta Philippines!Join a team that values camaraderie, excellence, and growth. Recognized as
one of the Top 20 Dream Companies of Filipinos in 2024, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the #EmaptaEra!