Dec
21
Digital Marketing Executive
December 21, 2021 | Comments Off on Digital Marketing Executive
Digital Marketing Executive
Full-time, permanent position
Salary: circa £30,000
An exciting opportunity has arisen to join the Digital Marketing Team at one of Britain's most iconic estates. Blenheim is a hugely diverse business, a world-class visitor attraction with a variety of cultural and sporting events, a wedding and banqueting venue, a unique filming location and producer of natural mineral water, a major property owner and investor, a construction business, and a charitable foundation.
Reporting to our Digital Marketing Manager, you will be working across all Blenheim brands including Blenheim, Blenheim Estate, Pye Homes, Blenheim Strategic Partners and Blenheim Palace. You will support the creation of a plan for each platform, deliver against it, review performance and work to continually evolve and grow awareness, engagement and commercial return.
Day to Day Role Responsibilities:
- Set-up and manage paid digital advertising to generate desired KPIs for brand campaigns
- Manage ad campaigns across Google, Bing, Facebook and additional social platforms
- Creating and managing email campaigns (covering everything from copywriting and layout to segmentation and optimisation)
- Setting goals and tracking via Google Tag Manager and Google Analytics
- Management of My Business/ Review Platforms (both owned and third party)
- Tracking and reporting of social media and influencer outreach, working with brand teams to generate partnership and suggest opportunities
- Support the Digital Marketing Manager with day-to-day projects
- Produce regular reports to support each platform
- Crisis comms support when required
What we are looking for:
- Good understanding of Google Analytics and Google Tag Manager
- Good understanding of CRM such as Microsoft Dynamics or Campaign Monitor
- Good understanding of paid and organic across search and key social platforms
- Excellent verbal and written communication skills
- Passionate and creative content generator
- Performance focused to hit commercial KPIs and awareness goals for brands
- Experience of budget management
- Highly organized with experience of project management and delivering under pressure
- Excellent attention to detail
- Flexible and adaptable approach to work
At Blenheim, we are passionate about providing an environment for our employees to develop their skills, try new ways of learning and encouraging their talents to flourish. Our Blenheim Behaviours are shared by all and are an important aspect of joining the Blenheim Team.
- Relish a New Challenge Everyday
- Keep Our Promises
- Show Honesty with Kindness
- Share a Sense of Belonging
- Make History
This is a full-time, permanent position (40 hours per week). Please apply with a CV.
By applying for this role, your details will be sent to Ortolan People, who are acting as consultants for the hiring company. Ortolan People are engaged to provide recruitment support in processing applications. We will endeavour to respond to all applicants within three working days. Occasionally for roles with a very high volume of applicants, this may not be possible.