Marketing Executive

May 6, 2022 | Comments Off on Marketing Executive

This is a busy and varied role and the experienced Marketing Executive must be an excellent communicator with good organizational skills.

The role of the marketing executive:

Your key focus will be to develop a very clear and consistent B2B strategy to allow sales to win in a competitive market
Develop and promote a digital media strategy to drive brand awareness and engagement
Work closely with the sales teams to optimize marketing automation and lead nurturing processes, as well as deliver a retention program that builds customer loyalty
Oversee the creation and deployment of compelling sales collateral across multiple formats that engage the sales teams, including newsletters, presentations, scripts, user guides, factsheets, and emails
Work with the product and sales teams to communicate our product development roadmap
Product launch - plan the launch of new products and releases a
Building, maintaining, and managing relationships with current and prospective business partners
Measure, evaluate and report on the success of all B2B campaigns

Knowledge, Skills, and Experience:

2- 5 years of experience
Building Products an advantage
Professional marketing qualification.
Excellent organization skill
Familiarity with social media
Excellent oral and written communication skills
Strong interpersonal skills, able to remain calm under pressure, and confident in building relationships with colleagues and external contacts
Highly motivated, proactive, and enthusiastic, with the ability to work on their own initiative and as part of a team
The ability to handle several tasks concurrently and meet strict deadlines

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